Analytical CRM

Analysis integrated into Microsoft Dynamics CRM

In Microsoft CRM, you have access to ready-to-use key figures based on Microsoft CRM data garnered from close practical collaborations with prestigious customers. These figures can be used to generate flexible analyses of your sales performance and that of your competitors.

iControl can give you a pool of data and standardised templates for your campaign management, visit scheduling and operation management.

The following can be put together outside of the office:

  • Sales overviews, updated on a daily basis

  • District overviews sorted by customer and/or items

  • Area comparisons

  • Running lists

  • Delivery cancellations

  • Premium revenue, etc.

Manage the following in key account management:

  • Customer visit preparation
  • Potential identification (by means of external databases, e.g. GFK)
  • Condition planning
  • Promotion tracking
  • Annual discussion support
  • Diagrams
  • Customer contribution margins, etc.

The following can be compiled in internal sales/financial control:

  • Area analyses
  • MapPoint regional displays
  • District plans
  • Product range analyses
  • Strength/weakness comparison
  • Sales planning / strategy, etc.

With iControl, you can access relevant data at any time. Connections become visible and processes are made transparent and plannable. Ultimately, you will give your company a competitive edge and increase its efficiency.

The iControl solution is a desktop for analyses and plans that can bring immediate benefit to your company.

Predefined CRM analyses and easily compiled content from ERP and other backend systems can measurably increase the success of your sales strategy.

Click here for more information on iControl.

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